Software alone doesn’t close deals—people do. That’s why Waypoint Converts pairs a powerful conversion‑optimization platform with true white‑glove service. Instead of tossing you the keys and wishing you luck, our team becomes an extension of yours, handling the heavy lifting, anticipating roadblocks, and driving measurable outcomes every step of the way.

What “White‑Glove” Means to Us

White‑glove (adj.): A concierge‑level partnership where every interaction is personal, proactive, and results‑driven.

For senior living operators who juggle tight budgets and lean teams, this approach removes technical headaches and accelerates time to value. We don’t wait for support tickets—we prevent them.

Four Pillars of the Waypoint Advantage

PillarHow It WorksBenefit to You
Dedicated Success TeamA strategist, solutions engineer, and customer success manager assigned to your accountConsistent expertise and a single point of contact—no re‑explaining context
Done‑For‑You LaunchWe brand forms, map data sources, and connect WelcomeHome, SHERPA, or HubSpot for youGo live in days, not months, without pulling IT off other projects
Continuous OptimizationWeekly funnel reviews and automatic performance alerts lead to rapid adjustmentsConversion lifts compound over time while your team focuses on tours and move‑ins
Seamless IntegrationsNative connectors plus custom APIs ensure every lead lands in the right CRM recordSales teams follow up faster with complete prospect profiles

A Day‑Zero Launch Plan—No IT Required

  1. Discovery Call (Hour 1) – Define each community’s conversion goals and gather brand assets.
  2. Implementation Blueprint (Hour 24) – Your solutions engineer outlines data flows, tagging, and timelines—often completing 80 % of setup overnight.
  3. Branded Instance (Day 3) – Pixel‑perfect forms and calls‑to‑action match your look and feel across every community site.
  4. Go‑Live & Enablement (Day 5) – Your staff gets role‑based training, and we monitor the first conversions in real time.

“We immediately saw a 20% increase in website leads by adding the Navigator to all of our community websites.”Charter Senior Living

Senior citizens looking at a computer.

Real‑World Results

ProviderLift AchievedHow We Did It
Maplewood Senior Living200 %+ increase in form conversionsConsolidated nine inquiries forms into a single dynamic form and routed leads straight to WelcomeHome
Stellar Senior LivingLower cost per move‑in and faster follow‑upAuto‑synced lead scores to SHERPA, enabling priority outreach
Industry Aggregate34 % inquiry‑to‑tour rate and 27× ROIContinuous optimization and proactive funnel fixes across 40+ properties

These metrics come directly from published case highlights on WaypointConverts.com—no hypotheticals, just real operators boosting occupancy.

Ongoing Success—Not Just “Support”

  • Monthly Strategy Huddles – Quick 30‑minute calls to reprioritize growth levers and remove blockers.
  • Quarterly Business Reviews – Executive‑ready reports connect marketing spend to actual move‑ins so leadership sees clear ROI.

When conversion trends slip, we flag it first—and come prepared with recommendations.

Ready to See White‑Glove in Action?

Tired of DIY tools that leave you guessing? Book a personalized demo to discover how Waypoint’s concierge service turns website visitors into future residents—fast.

Waypoint Converts: powering growth for senior living communities.