




"Working with Waypoint has helped Maplewood Senior Living increase our website conversions by over 200%. The Navigator helps our customers convert into our sales funnel in a way that is comfortable for them and meets them wherever they are in the sales journey. The data flows directly to our CRM so we can look at our success metrics. The Waypoint team is responsive and is great to work with."

Guide your website’s visitors on a journey
to your sales pipeline, where they arrive
as warm leads, ready to convert.
Leverage 300,000+ Sales & Marketing Data Points
Waypoint changes the way customers interact with your organization and brand online. By delivering more highly qualified leads, with lower acquisition costs, we’ve created very happy customers.
Realize a 27X ROI on tech investment
Convert 34% of inquiries to tours
Increase website lead conversions 5X
Manage Data Efficiently





Our Integration Partners

Convert More Prospects
Waypoint’s Navigator solution seamlessly integrates your forms, CTAs, live chat, texting, and current bots into one easy-to-use interactive tool.
Your visitors are able to interact and convert the way they want, while your sales team prepares for an overflowing pipeline of ready-to-engage leads.
It’s a delightful experience for everyone!

Drive Occupancy With High-Converting Forms
Capture Data & Convert Prospects
Waypoint’s Navigator is easy to install and our easy-to-use ProForms, engaging content, and educational snippets make your visitors feel in control. These fully customizable solutions are embedded right on your web page so prospects never leave your website.
Collect The Data, Close The Sale
We have pre-built integrations with many of the most common CRMs. ProForms data can append existing records in your system, or create new records. Don’t miss the additional information about your prospects that could help you close a sale!
Understand How Visitors Interact With Your Brand
Waypoint ProForms gives you access to insights on each customized form. Completion rates, drop-off analytics, and usage metrics will give you a better understanding of how visitors interact with your brand.



Listen to what our customers are saying...
Liberty Senior Living
You have created a tool to help have valuable conversations with people looking for senior living.
LCB Senior Living
You engage my website visitors and solve my problem of consumers leaving my website. Then you give insights to my salespeople to take the mystery out of the first call.”
Charter Senior Living
We immediately saw a 20% increase in website leadsby adding the Navigator to all of our community websites.
Watch our quick explainer video
Try Waypoint's Navigator for Free
Websites using the Waypoint Navigator solution experience conversions 5X higher than traditional website forms.
We’re so confident we can help you convert curious prospects into happy customers, we’re offering a lite version of Navigator for you to try free for 60 days!
Enterprise
Premium
Custom Designed
- Custom ProForms
- Lifestyle Quiz
- Community Survey
- Live Chat & Texting
- Google Analytics
- Much More!
Navigator Lite
Free Plan
60-day free trial
- Top 5 CTAs
- Your Branding
- Analytics
- Free implementation
- Up to 10 sites
- Much more!